How Auto Lead Experts uses cookies and similar tracking technologies.
This Cookies Policy explains how Auto Lead Experts (“Company,” “we,” “us,” or “our”) uses cookies and similar tracking technologies on our website, autoleadexperts.com (the “Site”), what these technologies do, and the choices available to you.
This page covers cookies and tracking technologies only. For information on how we collect, use, and protect personal information more broadly, please see our separate Privacy Policy. For the terms governing your use of the Site, please see our Terms and Conditions.
1. What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites function properly, improve user experience, and provide information to the website owner. Cookies may be “session cookies” (deleted when you close your browser) or “persistent cookies” (remain on your device for a set period or until manually deleted).
We also use similar technologies alongside cookies, including web beacons, pixels (such as the Meta Pixel), and local storage, which work in comparable ways to recognize your device and collect information about your visit. In this policy, we refer to all of these collectively as “cookies.”
2. Types of Cookies We Use
We use the following categories of cookies on the Site:
| Category | Purpose | Can Be Disabled? |
|---|---|---|
| Strictly Necessary | Enable core Site functionality, such as page navigation, security, form submission, and load balancing. | No — required for the Site to function |
| Functional | Remember choices you make on the Site (such as scheduling preferences) and support embedded tools like our booking widget. | Yes, via browser settings |
| Analytics / Performance | Help us understand how visitors use the Site (pages viewed, time on site, traffic sources) via tools such as Google Analytics and Google Search Console, so we can improve content and performance. | Yes |
| Advertising / Targeting | Used by platforms such as Google Ads and Meta to measure ad performance, build audiences, and deliver relevant ads to you on and off the Site. | Yes |
| Third-Party / Embedded Content | Set by third-party services embedded on the Site, such as our scheduling tool (Calendly), to enable booking functionality and remember your session. | Varies by provider |
3. First-Party and Third-Party Cookies
Some cookies are set directly by Auto Lead Experts (“first-party cookies”), while others are set by third-party services we use to operate and promote the Site (“third-party cookies”). Third parties whose cookies may appear on the Site include:
- Google (Analytics, Search Console, and Google Ads) — to measure Site traffic, search performance, and advertising effectiveness
- Meta (Facebook/Instagram) — to measure and optimize paid social advertising
- Calendly — to power our embedded scheduling tool and enable you to book a strategy call
- Other analytics, advertising, or AI-visibility tracking tools we may use from time to time to understand and improve Site performance
These third parties may use cookies, pixels, and similar technologies to collect information about your browsing activity on the Site and potentially across other websites. We do not control these third-party cookies, and we encourage you to review the relevant third party's own cookie and privacy policy for more detail.
4. Why We Use Cookies
We use cookies to:
- Keep the Site secure and functioning correctly
- Remember your preferences and improve your browsing experience
- Enable core features, such as our embedded booking and contact forms
- Understand how visitors find and use the Site, including which pages and content perform best
- Measure the effectiveness of our SEO, AEO, and paid advertising efforts
- Deliver more relevant advertising to prospective automotive business clients on platforms such as Google and Meta
5. Your Cookie Choices
5.1 Cookie Consent Banner
Where required by applicable law, we will display a cookie consent banner when you first visit the Site, allowing you to accept or reject non-essential cookies (such as analytics and advertising cookies) before they are placed on your device. You can typically change your preferences at any time via the cookie settings link on the Site, where available.
5.2 Browser Settings
Most web browsers allow you to control cookies through their settings, including blocking cookies entirely, deleting existing cookies, or receiving a notification each time a cookie is set. Instructions for managing cookies are typically available in your browser's “Help” or “Settings” menu. Please note that blocking or deleting certain cookies, particularly strictly necessary or functional cookies, may affect the availability or performance of some features on the Site, such as our booking tool.
5.3 Third-Party Opt-Outs
You can also manage or opt out of certain third-party advertising and analytics cookies directly through the relevant provider, including:
- Google Ads settings, and the Google Analytics Opt-out Browser Add-on
- Meta's ad preferences within your Facebook or Instagram account settings
- Industry opt-out tools offered by organizations such as the Digital Advertising Alliance (DAA) or the Network Advertising Initiative (NAI)
5.4 Do Not Track
Some browsers offer a “Do Not Track” (DNT) setting. Because there is not yet a common industry standard for how to respond to DNT signals, the Site does not currently respond differently based on a detected DNT signal.
6. Changes to This Cookies Policy
We may update this Cookies Policy from time to time to reflect changes in the cookies and technologies we use, or for legal or regulatory reasons. The “Last Updated” date at the top of this page reflects the most recent revision. We encourage you to review this page periodically to stay informed about our use of cookies.
7. Contact Us
If you have any questions about this Cookies Policy or how we use cookies on the Site, please contact us at:
- Auto Lead Experts
- Phone: +1 (713) 949-9488
- Website: autoleadexperts.com
